Privacy Policy

Last Updated: November 23, 2025

At Lopamudra ("Lopamudra," "we," "us," or "our"), we are committed to protecting your personal information and ensuring transparency in how we use your data. This Privacy Policy explains what we collect, how we use it, how we protect it, and the rights you have regarding your information.

By using our website, mobile app, or any Lopamudra services (collectively, the "Services"), you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect the following categories of information to provide and improve our Vedic astrology platform.

1.1 Personal Information

When you create an account or use Lopamudra, we may collect:

• Full name
• Email address
• Phone number (optional)
• Profile photo (optional)
• Account and profile preferences
• Payment information (processed securely by third-party providers)

Payment details such as card numbers are never stored on Lopamudra servers.

1.2 Birth & Astrological Information

As a Vedic astrology platform, we process sensitive personal data such as:

• Date of birth
• Time of birth
• Place of birth
• Saved charts, interpretations, and readings
• Kundali & divisional chart data
• Compatibility and relationship analysis
• Transit data and personalized predictions

This information is deeply personal, and we treat it with the highest level of confidentiality.

1.3 Automatically Collected Technical Data

When you use our Services, we may automatically collect:

• IP address and device metadata
• Browser and operating system information
• Usage patterns (pages visited, features used, time spent)
• Cookies, analytics identifiers, and session tokens
• Referral sources and search terms

This helps us improve platform performance.

1.4 Generated Data

We also generate certain data as part of providing astrology insights:

• Birth chart calculations
• Interpretation texts
• Recommendations and insights
• Personal astrological timelines

These are considered "generated content" and are stored in your account for your use.

2. How We Use Your Information

We use your information strictly for purposes that benefit your experience.

2.1 To Provide and Improve Services

• Calculate birth charts and astrological profiles
• Generate readings, insights, and compatibility reports
• Send transit alerts, forecasts, and notifications
• Maintain your account, settings, and saved data
• Provide customer support
• Improve algorithms, accuracy, and personalization

2.2 Analytics and Platform Optimization

We may analyze anonymized data to:

• Understand user behavior
• Improve navigation and UI
• Build new features
• Optimize performance and reliability

Only anonymized or aggregated datasets are used for analysis.

2.3 Communication

We may use your information to:

• Send service-related notifications
• Respond to support requests
• Send newsletters, insights, or promotions (only with your consent)
• Notify you of changes to our Terms or Privacy Policy

You can opt out at any time.

3. Legal Bases for Processing (GDPR – EU/EEA Users)

If you are in the EU or EEA, we process your data under the following legal bases:

• Consent – for birth data, interpretations, notifications, and marketing
• Contract performance – to provide the Services you request
• Legitimate interests – platform analytics, fraud prevention
• Legal obligation – compliance with tax, billing, or court orders

4. Information Sharing

We do not sell your personal information.

We only share information when necessary to operate the platform or comply with the law.

4.1 Service Providers

We may share limited information with trusted partners who help run Lopamudra:

• Payment processors (Stripe, PayPal)
• Cloud hosting providers (AWS, Google Cloud)
• Email service providers (Mailgun, SendGrid)
• Analytics providers (e.g., privacy-friendly analytics tools)

These providers may only process your data as instructed by us.

4.2 Legal and Compliance

We may disclose information if required to:

• Comply with legal processes or government requests
• Enforce our Terms of Service
• Prevent abuse, fraud, or security threats
• Protect the rights and safety of Lopamudra and our users

5. Data Security

We use industry-standard security practices to protect your data:

• Encryption at rest and in transit
• Access controls with role-based permissions
• Regular security audits and vulnerability assessments
• Secure cloud infrastructure (AWS/GCP)

Note: While no online system is fully secure, we make every reasonable effort to safeguard your information.

6. Data Retention

We retain your data only as long as necessary to:

• Provide our Services
• Maintain your account
• Comply with legal obligations
• Improve our platform

You may request deletion of your account and associated data at any time.

Upon deletion:

• Personal data is permanently removed
• Backups purge data on a rolling schedule
• Some anonymized data may be retained for analytics

7. Your Rights and Choices

Depending on your location, you may have the right to:

7.1 Access and Control

• Access your personal information
• Update or correct your data
• Delete your account and associated data
• Export your birth chart and astrological data
• Change communication and privacy settings

7.2 GDPR Rights (EU/EEA Users)

• Right to access
• Right to rectification
• Right to erasure ("right to be forgotten")
• Right to restrict processing
• Right to data portability
• Right to object
• Right to withdraw consent

7.3 CCPA Rights (California Residents)

• Right to know what personal data is collected
• Right to delete your data
• Right to opt out of data sharing
• Right to non-discrimination

We do not sell personal information.

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Keep you logged in
• Save preferences and settings
• Analyze usage patterns
• Personalize recommendations

In regions requiring consent (EU/UK), you will see a cookie banner when you first visit our site.

9. Children's Privacy

Lopamudra is not intended for children under 13.
We do not knowingly collect information from users under 13.

If you believe a child has provided data, please contact us.

10. International Data Transfers

Your data may be stored or processed in countries other than your own.

Whenever your data is transferred internationally, we ensure that:

• Proper legal safeguards are in place
• Third parties comply with strict privacy standards
• Data is protected consistent with this Privacy Policy

11. No Unnecessary Human Access

Your birth details and astrological data are never manually reviewed by staff except:

• When required for customer support
• When necessary for security or legal reasons
• When explicitly requested by you

We respect the personal and spiritual significance of your information.

12. Changes to This Privacy Policy

We may update this Privacy Policy occasionally.

We will notify you of material changes through:

• Website notices
• Email notifications
• In-app alerts

The "Last Updated" date reflects the latest revision.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your data, please contact us: